In affiliate marketing, the audience is very important. In this case, it's also called traffic, and if you manage to generate high-quality traffic, your business will be successful meaning more sales. 63% of businesses say their number one marketing challenge is generating traffic and leads. This is a frustrating fact for many new affiliate marketers and it should be a primary concern for a serious affiliate marketer looking to build their online business

Fortunately, this can be overcome by using the right-traffic driving techniques. When used correctly they can bring high-quality traffic to your website. 

In this article, we will talk about the importance of high-quality traffic and why it is beneficial to your affiliate website. Then, the 4 main traffic sources that you can use.

Why High-Quality Traffic Is Important For Your Affiliate Marketing Site

Essentially in affiliate marketing, high-quality traffic refers to visitors that engage or covert, which means make purchases.

Bringing high-quality traffic to your site is much more important than driving non-targeted readers. This is because while traffic numbers may be lower when you focus on targeted traffic, your conversion rates and overall sales will be higher.

There are 2 specific benefits your site may experience as a result of increased high-quality traffic:

 *  Improvement in sales

 *  Increase in brand exposure

4 Main Traffic Sources That You Can Use

Let's take a look at the 4 main tools used to drive traffic to the affiliate links;

i. Email Marketing

ii. A blog / Website

iii. Youtube

iv. Quora

1. Email Marketing



Email Marketing is sending commercial emails to a list of contacts who have given their express permission to receive email communication from you.

You can use email marketing to inform your contacts, drive sales, and build a community around your brand. There 4 innovative ways to use to drive traffic using email marketing; welcome emails, email signature, marketing through a newsletter, and cold mailing.

i. Welcome Emails

This is one of the best ways to market your affiliate links. It is the first impression a company makes with a new customer, blog subscriber, or newsletter subscriber via email. Welcome emails can establish a relationship with a new contact, deliver videos, sign-up forms, special offers.

The purpose is to help users get acquainted with the brand

ii. Email Signature

An email signature is a block of text that is automatically inserted at the end/bottom of an email message you send. It is used to provide the recipient with your name, email address, business contact information, website URLs, or memorable anecdotes. It is a powerful way to show your subscribers the level of professionalism.

The purpose is to build yourself a trademark, build brand awareness, trust and loyalty.

iii. Newsletters

Email Newsletters are a type of email that informs your audience of the latest news, tips, or updates about your products or company. Newsletters give you direct access to your audience's inbox, allowing you to share engaging content, promote sales, and drive traffic to your website.

The purpose of newsletters to organizations and businesses is to share relevant and valuable information with their network of customers, prospects, and subscribers.

iv. Cold Mailing

A cold email is an email that is sent without prior permission from or contact with the recipient. But it is important to understand spamming when using this method because you can be black-listed as a spammer.

Using cold emails you can build rapport with your target audience by starting conversations with them.


2. Blog/Website

A blog is a very effective way to drive traffic to your website and affiliate link while providing valuable content to your target audience.

There are 3 ways to promote affiliate links with a blog;

i. Writing Articles

Like I mentioned above, a blog is very important when you are an affiliate marketer. For instance, in my blog, I have articles that I have written about affiliate products that mean am providing valuable content to my target audience and also sharing my affiliate links also there. An example is  Bluehost, Tubebuddy,  Fiverr,  GetResponse

All these are affiliate links that I promote on my blog.

ii. Resources & Tools

iii. Banner Ads


3. Youtube

Youtube is one of the best organic sources for traffic. Youtube has a lot of following because most people prefer watching videos to reading articles. So you can create a video promoting these affiliate products and linking them to their website in the description box.

You can also promote physical products especially from Amazon or Fiverr.


4. Quora


Quora is a popular Q&A platform for people to ask questions for other internet users to answer. The answers are then followed and/or edited, either using facts or opinions. You have to be consistent in answering people's questions and you will get thousands of views. In the answers, you can put affiliate links thus driving traffic or you can link back to your website and from there you get traffic. Quora is very effective and powe since it gets more than 500 million views each month.


Conclusion

There you have the 4 main traffic sources that you can use to take your business a notch higher. Traffic is the most important thing in Affiliate Marketing. If you use these 4 ways be sure to get good results on your affiliate website.


That’s it! I hope everything was simple and clear.

If you have any questions, Feel free to comment below.